Tara McPherson
, Associate Professor, Critical Studies, USC School of Cinematic Arts

Tara McPherson is Associate Professor of Critical Studies at the University of Southern California’s School of Cinematic Arts. She is a core faculty member of the IMAP program, USC’s innovative practice based-Ph.D., and also an affiliated faculty member in the American Studies and Ethnicity Department. Her research engages the cultural dimensions of media, including the intersection of gender, race, affect and place. She has a particular interest in digital media. Here, her research focuses on the digital humanities, early software histories, gender, and race, as well as upon the development of new tools and paradigms for digital publishing, learning, and authorship.

Her Reconstructing Dixie: Race, Gender and Nostalgia in the Imagined South (Duke UP: 2003) received the 2004 John G. Cawelti Award for the outstanding book published on American Culture, among other awards. She is co-editor of Hop on Pop: The Politics and Pleasures of Popular Culture (Duke UP: 2003) and editor of Digital Youth, Innovation and the Unexpected, part of the MacArthur Foundation series on Digital Media and Learning (MIT Press, 2008.) Her writing has appeared in numerous journals, including Camera Obscura, The Velvet Light Trap, Discourse, and Screen, and in edited anthologies such as Race and Cyberspace, The New Media Book, The Object Reader, Virtual Publics, The Visual Culture Reader 2.0, and Basketball Jones. The anthology, Interactive Frictions, co-edited with Marsha Kinder, is forthcoming from the University of California Press, and she is currently working on a manuscript examining the digital transformation of the archive as it mutates into the database.